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Release gate / 03

Pre-launch website checklist

Choose a first website, a same-domain replacement or a domain move. The checklist shows the checks that apply and tracks progress in this browser.

Release sequence

Move through the launch in order

PHASE A–C

Infrastructure

Protect the old site, route every URL and verify DNS, IPv6 and certificates.

  • Backup and URL map
  • Canonical host
  • TLS on old and new domains

PHASE D–G

Experience

Review content, forms, mobile behaviour, speed and privacy before public traffic arrives.

  • Real form delivery
  • Mobile network test
  • Consent where required

PHASE H

Search handover

Record the launch, submit the final sitemap and keep checking the URLs that already had value.

  • Verified property
  • Submitted sitemap
  • Old URLs tested

Interactive release gate

52 checks. One accountable launch.

Choose the launch type, close each applicable item and copy the result into your release record.

What are you launching?

0 of 35 closed

A

Old site and URLs

What must survive when an existing website or domain is replaced.

  • Required
  • Required
  • Required
  • Required
  • Required
  • Required
  • Recommended
  • Required
B

Search visibility

Signals that determine which pages search engines may crawl, index and treat as canonical.

  • Required
  • Required
  • Required
  • Required
  • Required
  • Required
  • Required
  • Recommended
  • Recommended
  • Recommended
C

Domain, DNS and TLS

Network paths and certificates that must work for every published host.

  • Required
  • Required
  • Required
  • Required
  • Required
  • Required
  • Required
D

Content and metadata

Final-page details that should be complete before the public launch.

  • Required
  • Required
  • Required
  • Recommended
  • Recommended
  • Required
  • Recommended
  • Recommended
E

Forms and contact

Real delivery checks for the routes visitors use to contact the business.

  • Required
  • Recommended
  • Required
  • Recommended
F

Mobile and speed

Checks on real devices, mobile networks and the final cache state.

  • Required
  • Recommended
  • Recommended
G

Privacy

Visible information and consent behaviour for the data the site actually processes.

  • Required
  • Required
  • Recommended
H

Launch and Search Console

The handover steps that record and monitor the public release.

  • Required
  • Required
  • Required
  • Recommended
  • Required
  • Recommended
  • Required
  • Recommended
  • Optional

Operator briefing

Decisions before buttons

01

The mode changes the list

A first website has no old URLs to preserve. A replacement adds URL and migration checks. A domain move also adds old-domain certificate and Change of Address steps.

02

Close each item with evidence

A checked box should refer to a visible result: a response header, a received form message, a valid certificate or a Search Console screen. Keep screenshots or command output with the release record when the change is important.

03

The list stays on this device

Nothing is transmitted. If you enable remembering, completed and not-applicable marks are stored in localStorage in this browser and can be cleared at any time.

Related routes

Continue the release plan